Stop the Scroll.
Hook. Captivate.
Go Viral.
Free transitional hooks for TikTok, Instagram Reels and YouTube Shorts: ready-to-use vertical hook clips that stop the scroll. Download instantly. Plug in. Watch your engagement soar.
A dog behind the wheel — absurd, funny and impossible to scroll past. Drop it in front of any story, rant or "you won't believe this" video.
Transitional hooks are short, eye-catching clips, usually 1 to 3 seconds long, that play at the very start of a TikTok, Instagram Reel or YouTube Short. A sudden reveal, a bold cut or an unexpected visual gives viewers a reason to stop scrolling, and then the clip transitions straight into your actual video.
Short-form apps decide how widely to show a video largely by how many people keep watching past the first seconds. A strong transitional hook buys you those seconds, which is why creators, brands and UGC editors open almost every post with one.
Yes. Every clip in the library is free to download and use in your videos, including monetized ones, and you don't need an account.
Keep it between 1 and 3 seconds. The hook's only job is to stop the scroll; the rest of your video should pay it off quickly.
Yes. TikTok, Reels and Shorts all use the same vertical 9:16 format and all reward videos that hold viewers past the first seconds, so the same hook clip works on each.
Platforms push back on reposting other people's videos without adding anything. A short hook in front of your own original footage is a small part of an original video, so make sure the rest of the video is yours.
Fresh hook transitions, trending formats, and creator tips — every Tuesday.